Our Story

Welcome to our family business established in early 2021. We are a small online-based company that focuses on the quality of our products over quantity with the idea of catering to your baby's essential needs. In a world where online shopping has become normality what better than to set up a shop where mums and new mums have somewhere to explore and can find their babies essentials altogether.

Our team consists of myself (a pediatric nurse) my supportive husband (while I come up with all my crazy dreams) and our own little helper Kobi who finds great joy in helping with all the stock inventory. ‘’He constantly asks if all the babies can come to our house’’.

All our stock is handpicked with love and care to ensure outstanding quality and perfection for your new addition.

We also strive to help our environment as much as we can by using eco-friendly; recyclable and reusable packaging and we source natural textiles & fabrics where possible.

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